When I set Blackstar up four years ago, I didn't really give much thought to a business plan (still don't have one) - I carried on doing what I have always done - looking after clients. What I do is below the radar and confidential, but the deals below are in the public domain now.
I'm not a huge fan of those looking back posts. But this has been an amazing year in the business so I'll make an exception -some highlights....
Roll on 2024, we already have some great projects in progress.
Having worked in businesses where the award season was part of the essential of marketing, when I set up Blackstar it was my intention to step away from this. I would always be happy with any client winning an award for a project or scheme. It is great to see their successes.
I was in New York in the summer and took a call from David Smith, Chairman of the East Midlands Property Dinner, asking if I would be his guest of honour. It was some time since I attended the dinner, but he was quite insistent!
To cut a long story short, I did go and was surprised and humbled to be given a Lifetime Achievement Award. I have said elsewhere that the 15 year old, Punk, me would not have believed this. The kid who left school with an O Level.
I have to thank BWB for sponsoring it and Insider Media for the event. It was a humbling experience. And, despite my own 'rules' I'll accept graciously.
September 2022
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